So you like our media brand Growth Quarters?
Thisarticlewas originally published byBuilt In.
Peter Drucker said what gets measured gets managed.
This maxim became the cornerstone that I used to transform my life.
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We decided, however, that re-ordering habits was a nice-to-have.
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This also gave us an incentive to buildmust-havefeatures first so we could tackle thenice-to-haves.
Im accustomed to working on existing products in my current role at the product design agencySkookum.
I typically work within the constraints of an existing product, which has its own unique set of challenges.
Usually, though, I dont have to create everything from scratch.
Make a user flow
I quickly encountered an organizational problem.
I eventually stopped kicking the can down the road and created a user flow inWhimsical.
This allowed me to decipher which screens were missing and where someone would go when they clicked certain options.
Its easy to forget how all the states and screens fit together and how one state impacts another.
Creating a user flow was critical to maintaining the structure and organization of the product as it grew.
But actually adding animation or micro-interactions and planning how elements will be affected by animation is not the same.
Get feedback early
This was another mistake I made: waiting too long to get feedback.
I worked on this project on nights and weekends and didnt really tell anyone about it.
It was a hobby project that I planned to unveil eventually.
Being inspired is OK
Designers often think that all their ideas must be original, or theyre a fraud.
Imagine that youre looking at another product.
You might be tempted to think, Well, too bad because someones already beaten me to it.
That mindset is incredibly flawed and limiting to creativity though.
I observed how other companies had designed their onboarding flow or how they managed user profiles.
My favorite example is the rotating exit effect that we use in our modals.
The truth is,everything is a remix.
We had to strive for perfection but be satisfied with great.
Zeplin ensured I wasnt wasting time redlining the designs with specs, measurements, and style guides.
Some steps I took to ensure a clean handoff:
10.
As Giacomo Casanova once said, One who makes no mistakes makes nothing at all.
I hope youll learn from my lessons and avoid my pitfalls in your next design project.
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