Thisarticlewas originally published on .cult byYasas Sri Wickramasinge..cultis a Berlin-based community platform for developers.
All the successful product engineering teams have one common practice: a winning product development strategy.
But, it is not realistic to find a universal product development strategy for different product teams.
This is entirely new labelling of group structures is inspired by the Growth Mindset.
Together with this different organizational structure, theyve developed the Spotify Model, their own version of product development.
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Discover the Spotify model at Atlassian
Each team in the same organization performs in their way.
However, the Spotify model encourages Squads to work together on high-level objectives.
When multiple Squads are together to address high-level goals, that composite group structure is called a Tribe.
Usually, chapters include senior leads or architects, and they help each Squad level up their product.
The Spotify model | Atlassian
2.
Work backwards: the Amazon strategy
This is a pretty interesting tactic mastered by Amazon.
The main idea is to reverse engineer the product, starting from the customers point of view.
Initially, it sounds strange, but the main goal is to evaluate the market opportunity straightway.
If the product is not a good fit, this strategy is the fastest way to know about it.
This more customer-oriented strategy is ideal if you focus on developing an entirely new product.
The Playbook Strategy has 2 separate main paths as Discovery and Delivery to achieve that.
Suppose you plan to develop a product development strategy that helps the organization in the long run.
In that case, it is worth digging deep into this strategy and grabbing what works for you.
The Typeform Product Playbook
4.
Their product development strategy is tailor-made to achieve this ultimate goal under 4 main subcategories.
All the development work is identified under the above 4 categories and performed quarterly.
This strategy inspires companies that are looking forward to maximizing customer engagement.
Therefore, it is interesting to sneak a peak at their product development strategy.
When growing the product portfolio of Google, the below 2 sub-strategies they follow are noticeable.
Googles product development strategy might not directly relate to small or medium-scale software companies.
Still, the way they execute their product expansions inspires growing product teams to follow.
The core of this model is the Product Mindset.
There is a community behind the Winning Product Model.
They have unveiled a Winning Product Toolkit that provides a canvas and strategy tools.
Suppose you are looking for a more sustainable, low-risk software product development strategy to try out.
In that case, the Winning Product Strategy is worth a look.
Still, it is worth studying the available information related to some popular organizations.
However, I believe I could present some insights about some successful strategies to you from this article.
