The company launched a new ad-supported streaming platform called Amazon MiniTV that lives inside the main shopping app.

Its separate from Amazon Prime Video, the companys paid streaming service.

Food lovers can enjoy content from Kabitas Kitchen, Cook with Nisha, and Gobble.

Amazon launches free ad-supported video streaming service in India

In the coming months, MiniTV will add many more new and exclusive videos.

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Weve asked the company to provide more details, and well update the story if we hear back.

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Plus, theres YouTube which has more than 450 million users in the country.

Amazons streaming rival, Netflix, launcheda similar 198 ($3) plan in India in 2019.

That’s one heck of a mixed bag.

He likes to say “Bleh.

That’s one heck of a mixed bag.

He likes to say “Bleh.”

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