But the company feels it can sell even more and it apparently has a new idea to do that.

As someone whos been following the company for a good while, this move is rather puzzling to me.

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Apple’s planning to lease you iPhones — and I have questions

But this new subscription plan will supposedly let you lease a equipment without any lock-ins.

All of this sounds too good to be true.

There are a lot of unknowns at play.

Can I change my iPhone every time there’s a new gorgeous color?

Can I just use a unit for one month and return it?

Will there be a trial period like Apples other services?

Can I own the gadget after paying X months of rent?

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Apple will have to work out all these questions and logistics of how theyd deliver and collect devices.

For a company of this size, figuring out the nitty-gritty of this plan shouldnt be very hard.

Theres a possibility that all this is part of Apples financing ambitions like the rumoredbuy now, pay laterprogram.

Will Apple let me rent a Mac Pro?

This could be handy when trying to identify eligible customers for its subscription program.

That’s one heck of a mixed bag.

He likes to say “Bleh.

That’s one heck of a mixed bag.

He likes to say “Bleh.”

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