In the last few weeks, weve heard multiple rumors aboutElon Musks vision of generating more money through Twitter.
Rocket fueled user growth
931 million.
Thats Musks target for user numbers by 2028.
Thats huge by any measure.
But for reference, lets take a look at the current numbers for Twitter.
Even if this growth rate continues, Twitter will only hit 550 million users by 2028.
It’s free, every week, in your inbox.
Thats a tough ask, given platforms like Facebook and Netflix are finding it hard to increase their audience.
Whats more, since its a Musk pitch deck, theres a 69 (million) joke in there.
Thats the number of paying users hes targeting by 2025.
For comparison, the companys revenue last year was $5 billion.
The former PayPal CEO wants Twitter to stop relying entirely on ads for revenue.
He wants these to account for $12 billion by 2028 almost 45% of the revenue.
Currently, it representsroughly 90% of the companys business.
The NYT report notes that Musk expects $10 billion in revenue from subscriptions by 2028.
He also wants payments offerings like shopping and tipping creators to generate $1.3 billion by that time.
it’s possible for you to read the full NYT reporthere.
That’s one heck of a mixed bag.
He likes to say “Bleh.
That’s one heck of a mixed bag.
He likes to say “Bleh.”
