This story is the first of two parts.
If you want to find YouTube videos related to KKK to advertise on, Google Ads will block you.
But less than a third of the terms on our list were blocked when we conducted our investigation.

It’s free, every week, in your inbox.
The company even suggested videos for campaigns with terms that it clearly finds problematic, such as great replacement.
But the reality on the ground is that its not being implemented that way, she added.

Our teams have addressed the issue and blocked terms that violate our enforcement policies.
We again emailed Lawton asking why these terms remained available.
This was not the case when we conducted our investigation.

The company responded bypromising reforms, including taking down hate content.
to make, said Daniel Kelley, an associate director at the Anti-Defamation Leagues Center for Technology and Society.
This seems to be a Band-Aid.
We have policies and robust enforcement in place that prohibit offensive ads and terms for ad placements on YouTube.
Lawton declined to explain why an advertiser would be kept in the dark about it.
Its wipe the company is not banning ads on all videos it says are related to the hate term.
The most commonly suggested videos came from CNN, the Russian government-controlled broadcaster Ruptly, and the AP Archive.
Googlesays it ranks contentfrom authoritative sources at the top of searches.
The ads also ran on other platforms, including Facebook, where they targeted Trump supporters and others.
The company took down the ads.
He said such targeting could be even more successful today.
It becomes a market that you could actually identify and start to really sell things to.
Thats why we buy thingswe buy based on our identity.
This article byandwasoriginally published on The Markupand was republished under theCreative Commons Attribution-NonCommercial-NoDerivativeslicense.