That parallel to Tesla is going to crop up on more than one occasion too, so take note.
In many ways, the company positioned itself as the Tesla of commercial haulage vehicles.
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Despite showing a fairly comprehensive product lineup on its website, the company is yet to actually produce anything.
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A recent BBC report said the company hasmore than $10 billion worth of pre-orderswaiting to be fulfilled.
A noble vision
Its not surprising the company has drummed up substantial interest, though.
In the journey to cleaning up our roads, trucks are a significant part of the puzzle.
But theres more here than meets the eye.
Despite reportsthat NikolaIPOd, theres a bit more to it than that.
So much that NKLAs market cap is now slightly larger than Ford and Fiat Chrysler Automotive.
That makes Nikola the worlds biggest truck maker thats never actually made or sold a single truck.
Milton is alsoreportedly the worlds 188th wealthiest individualas a result of the merger.
Nipping on the heels of GM.
Itll also have a wily competitor in theupcoming all-electric Hummer.
Reservation holders will have first dibs on#nikolaworld2020tickets.
So heres a recap:
Nikola is now trading on the NASDAQ under NKLA after undertaking a reverse merger.
Not everyone is so sure about the company, and its attracted a notable number of short sellers.
Naturally, the company is drawing strong comparisons to Tesla.
The company isnt expecting to make a profit anytime soon.
Additional reporting byDavid Canellis
Story byMatthew Beedham
Matthew is the editor of SHIFT.
He likes electric cars, and other things with wheels, wings, or hulls.
