The Vienna-based group warned that the Facebook owner could ingest personal data from any source.
Meta could then share all the information with unspecified third parties.
Metaargues that it has a legitimate interest for using the data.
NOYB called this claim a farce.
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Metas feud with NOYB
NOYBs influence stems from co-founder MaxSchrems, an Austrian activist and lawyer.
His previous legal challenges famously brought down two EU-US agreements oncross-border data transfers.
Metas data harvesting has frequently come underSchrems scrutiny.
His latest case involves violations of theEUs GDPR data protection rules.
Such breaches are nothing new at Meta.
NOYB claims that Meta is now using AI as an excuse for future violations.
This is clearly the opposite of GDPR compliance.
This includes dormant Facebook accounts.
The company would collect this information without an opt-in.
Once the data enters Metas system, users appear to have no option of ever removing it.
One of the themes of this years TNW Conference is Ren-AI-ssance: The AI-Powered Rebirth.
Story byThomas Macaulay
Thomas is the managing editor of TNW.
He leads our coverage of European tech and oversees our talented team of writers.
Away from work, he e(show all)Thomas is the managing editor of TNW.
He leads our coverage of European tech and oversees our talented team of writers.
Away from work, he enjoys playing chess (badly) and the guitar (even worse).
