Bobby Kotick, the CEO of Activision Blizzard, further touted the metaverse.
40% off TNW Conference!
The actual projects, meanwhile, range from glorified VR todystopian nightmares.
That doesnt mean the hype is going away.
The opportunities for an embodied internet that blends real and virtual worlds are enormous both for investors and users.
Gaming could be the first step to fulfilling this promise.
Some metaverses arguably already exist in games.
Nadella certainly thinks thats the case.
If you take Halo as a game, it is a metaverse,he told Bloomberg TVlast November.
Minecraft is a metaverse, and so is Flight Sim.
The companys metaverse could also draw on its established gaming business, professional services, and Azure cloud-computing platform.
Indeed, analysts were bullish about this offering before the Activision Blizzard acquisition.
That gives Microsoft a big edge over rivals such asMeta.
Story byThomas Macaulay
Thomas is the managing editor of TNW.
He leads our coverage of European tech and oversees our talented team of writers.
Away from work, he e(show all)Thomas is the managing editor of TNW.
He leads our coverage of European tech and oversees our talented team of writers.
Away from work, he enjoys playing chess (badly) and the guitar (even worse).
