Comet SWAN is coming — and it’ll be visible without a telescope

A new comet is coming our way Comet SWAN. Will it be a sight to remember, or will it dash our dreams, like Comet ATLAS? Night skies in late May and early June may be graced by the sight of a magnificent swan. But, this is no bird it is a visitor from the distant reaches of the Solar System. SWAN captures images in ultraviolet light, including a specific ultraviolet wavelength called Lyman alpha....

May 22, 2020 · 2 min · 340 words · Derrick Walker

3 ways to incentivize free marketing for your SaaS product

This essay was written by Matthew Guay,Capiches founding editor and former senior writer at Zapier. With its promise to stock everything, from A to Z, Amazon carries most products Wirecutter recommends. It helped Amazon become one of the largest global retailers. Affiliate programs were one of the most popular original ways to incentivize free coverage of early SaaS. Today those programs are more scarce, replaced by partner programs that incentivize experts to sell more mature software....

May 21, 2020 · 3 min · 619 words · Michael Gonzales

A look at how Jitsi became a ‘secure’ open-source alternative to Zoom

Apart from being open-sourced, Jitsi benefited from endorsements by a few highly-regarded names in the security community. In March, a privacy-focused net web client Tor tweeted about the product as an alternative to Zoom. If you want an alternative to Zoom: try Jitsi Meet. Later, ina security conference, a lot of people saw Snowden using Jitsi to deliver a talk. The product suddenly exploded during the pandemic. 40% off TNW Conference!...

May 21, 2020 · 2 min · 350 words · Kyle Garrison

All you need to know about CRM — and the common pitfalls to avoid

Lets say you are working for a startup that sells robots across all industries. Building the MVP was stressful but also a lot of fun. Your investors are excited and shower you with money. The next phase starts. You need more visibility on profitability and you want to acquire bigger clients that need more sophisticated invoicing. At the same time, you have a pretty sophisticated product roadmap to enable sales of higher-margin robots....

May 21, 2020 · 5 min · 1051 words · Mrs. Kathryn Reed

How to build a diverse team while working remotely

In the best of times,building a diverse teamis tough. When youre stuck inside, starved for human interaction, you might wonder whether its possible at all. Its a fair question, frankly. How are you going to find candidates outside your bubble? You cant leave your house to attend conferences, college job fairs, or even coffee shops. There are ways to do it all digitally. But know this: youre going to have to work for it....

May 21, 2020 · 4 min · 739 words · Jessica Solis

Why nuclear-powered rockets could be the answer to safer space exploration

With dreams of Mars on the mindsof both NASAandElon Musk, long-distance crewed missions through space are coming. Why the need for speed? The first step of a space journey involves the use of launch rockets to get a ship into orbit. It is once a ship reaches space that things get interesting. To escape Earths gravity and reach deep space destinations, ships need additional acceleration. This is where nuclear systems come into play....

May 21, 2020 · 2 min · 422 words · Joseph Carter

5 ‘product market fit’ tips to make your startup successful

We dont have product market fit. The board room fell silent. How could a rapidly growing company with a $50 million revenue in a hot categorynothave product market fit? Product market fit (PMF) has evolved as a concept over time. Moreover, PMF requirements increase as a business matures. In our experience, these distinctions are meaningful. It’s free, every week, in your inbox. It was striking to observe the extent to which company success differed across these three PMF stages....

May 20, 2020 · 2 min · 420 words · Samuel Bryan

How SaaS subscriptions brought skeuomorphism back to web design

It’s free, every week, in your inbox. Pitch, their teams new presentation app, didnt bring back digital felt and paper. Art, so often, reflects the technology of its day. Charcoal on cave walls. Bronze cast in clay. But who would have foreseen softwares switch to subscriptions changing todays state of the art? Is this the real world? This is the BBCwas branding enough for decades of radio news. Simple technology, simple branding....

May 20, 2020 · 4 min · 714 words · Brenda Rasmussen

Freedom oranges and avocado toast

Hola pandemic pals, Remember when everyone was ripping on millennials for eatingavocado toast? But I live in Mexico where avocados are very cheap. And, even during a pandemic, theyre plentiful year-round. 40% off TNW Conference! And in China, nobodys buying freedom oranges. These, and other imported fruits, areprimarily purchased by the middle classin China. As you’ve got the option to imagine, Chinas economy is in pretty poor shape. Unfortunately for all of us, there will be no return to normal....

May 19, 2020 · 2 min · 289 words · Donna Barrera

How machines see: everything you need to know about computer vision

Welcome to Neural Basics, a collection of guides and explainers to help demystify the world of artificial intelligence. However, in the background, a very complicated process takes place. Digital equipment can capture images at resolutions and with detail that far surpasses the human vision system. Computers can also detect and measure the difference between colors with very high accuracy. To a computer, the above picture is an array of pixels, or numerical values that represent colors....

May 19, 2020 · 3 min · 525 words · Darin Williams

Why your brand should be on Giphy — what you need to know about GIF SEO

GIFSEO is a thing! Heres how… Carrie, Im wondering if it’s possible for you to help? What can we do with it so it doesnt go to waste? Did you know that Giphy is the second largest search engine in the world, by total searches? Over 10 billion images are served every single day. Do you wonder what more you could be doing with it? Well, this article is for you....

May 19, 2020 · 3 min · 484 words · Angela Higgins

Everything you need to know about artificial general intelligence

The workshop marked the official beginning of AI history. Read: [Everything you oughta know about narrow AI] What are the requirements of AGI? Defining artificial general intelligence is very difficult. These are the kind of functions you see in all humans since an early age. This is a challenge that requires the AI to have an understanding of physical dynamics, and causality. It should also be able to reason about counterfactuals, alternative scenarios where you make changes to the scene....

May 18, 2020 · 3 min · 612 words · Anne Rodriguez

Why the math behind the UK’s ‘COVID alert levels’ makes no sense

At the time of writing, the infographics are still available and no further explanation has been offered. Its a nice idea but, unfortunately, its practically useless. For starters, the choice of one to five scale is quite arbitrary. It is when you analyze the graphs and equation behind it that things get murky. Sadly, the equation is nonsense for a number of reasons. To understand why, lets consider something we call units....

May 18, 2020 · 2 min · 322 words · Scott Fischer