Payment options in apps can be designed better
Lets start with a simple thought: What was the last meal that you had? How did you decide to eat a certain dish as opposed to anything else? Or if you were lucky, you would have had your meal cooked by someone you love. Every day we make thousands of choices subconsciously. Some of them are active choices but most of them are implicit defaults. The individual who influences your decision in the above context is called a choice architect....