German entrepreneur Felix Starck co-founded the Baller League last year alongside former players Mats Hummels and Lukas Podolski.

Thefounderswanted to change the way younger audiences engage, view, and interact with the worlds most popular sport.

Thats just not how sport works any more.

Star-studded startup Baller League raises $25M to spark ‘new era’ for football

It needs to be exciting, and it needs to be authentic.

Those are the two words that we always use at Baller League.

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The Baller League live-streamed its first matches from a repurposed aeroplane hangar in Cologne.

It has rapidly amassed nearly one million followers across digital platforms.

This has made it Germanys top Twitch channel and one of the global top five.

Siôn Geschwindt

Matches will be live-streamed, with YouTuber Chunkz hosting a weekly show.

Player trials will take place in London and Manchester.

Either way, this new era,, looks to be here to stay.

Let the games begin.

Story bySion Geschwindt

Sion is a freelance science and technology reporter, specialising in climate and energy.

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