Are you still driving a gas-powered car?
In fact, like stay right there, in your car.
The project is calledCode the Streets.
Theyre seeking car drivers to test new functions in the traffic navigation appTomTomAmiGOand Mercedes-Benzsnavigationplanner.
The aim is to understand better how to route motorists in a more environmentally aware way.
Getting people to change their habitual car-driving routes is hard.
Incentives must be situation-specific and offered in real-time, while driving.
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In creating this pilot, cities and service providers have built an open program programming interface (API).
It allows cities to communicate directly with car drivers via the service providers.
This makes it possible to nudge drivers to choose alternative sustainable routes.
The pilot focuses onguiding car driversaway from areas traditionally congested or with poor air quality.
Drivers receive data about school zones, traffic jams, environmental zones, and vulnerable infrastructure.
The initiative is a collaboration effort.
Partners include:
Its funded by TomTom, Mercedes-Benz, and EIT Urban Mobility.
Yes, Im sitting in my car feeling guilty, how can I get involved?
As a sweetener, it’s possible for you to get free tickets toMove Amsterdamif youre in Amsterdam.
Thisincludes a guided exhibit tour and a drink atMadame Cyclette.
Find out more and register to join the pilot via theCode the Streets website.
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Story byCate Lawrence
Cate Lawrence is an Australian tech journo living in Berlin.
