SwedishstartupAdsorbi has secured 1mn to ramp up production of a cellulose-based material that sucks up pollutants from the air.
The facility will have an expected capacity of 100 tonnes per year.
Johansson co-founded Adsorbi in 2022 alongsideChristian Lofvendahl, Romain Bordes, and Kinga Grenda.
The team spun out the company from materials research at the ChalmersUniversity of Technology in Gothenburg.
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Continuing the teams initial objective, the startup also works with museums to protect artefacts and artworks.
Plus, the material has half the carbon footprint of activated carbon, the startup said.
Handily, the substance also changes colour to indicate when it needs to be replaced.
Air pollution is something we usually associate with the outdoors.
The latter is commonly found in cosmetics, perfumes, cleaning products, odourant dispensers, and grooming aids.
Last September, Adsorbilaunchedeco-friendly shoe deodoriser inserts in partnershipwith footwear giant Icebug and odour reducerSmellwell.
Story bySion Geschwindt
Sion is a freelance science and technology reporter, specialising in climate and energy.
