AtTNW Conference, we explored the future of tech, including blockchain and cryptocurrency.

One use case is to track and monitor supply chains.

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This female-led company is using blockchain to promote sustainability

It started as a side project of my Ph.D. in Computer Science at UCL.

By 2013, I decided to pause my Ph.D and focus on Provenance full time.

Todays internet is great for communication, but data is stored in centrally-controlled silos.

This means we need to trust central authorities to make it trust data.

What types of brands work with Provenance?

Why is it so important for companies to publicize information about their supply chain?

We believe that transparency will be a fundamental requirement for success.

This means brands and global businesses will likely fail if their customers cannot easily access product information.

These include charging a premium, retaining and increasing market share, defending brand reputation, and mitigating risk.

Blockchain allows us to track the creation of products but can also have implications for their future.

What value does blockchain add to the lifecycle of products?

Can self-healing security software fight cybercrime?

The customer journey is not only about passing ownership of the carpet, but also about passing responsibility.

Theres been a lot of hype around blockchain.

In your experience, is blockchain the magic word that opens all doors?

And what are the challenges of pitching a technology thats so new and still not fully understood?

We believe blockchains are yet to have their internet tool moment.

As a female founder, where do you think we stand on diversity in tech?

How can we advance it further?

Provenance has been very lucky to have a fantastic set of women leaders, including a majority-female board.

It makes me feel happy to boast a majority-female board.

Im also fortunate to be mentored and coached by Alicia Navarro from Skimlinks.

Im really inspired by people who are bloody-minded and paint the future that needs to happen.

In what other areas of sustainable development can we apply blockchain?

Where do you see the future of harnessing blockchains potential for social change?

One example of an extension beyond traceability is to feed supply chain data into supply chain finance.

Want to learn more about blockchain and cryptocurrency?

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