LiveControl is an interesting company.
And, because its 2021, that means its an AI startup.
Its refreshing when we come across a little company with a big AI idea that seems genuinely helpful.
LiveControl provides livestreaming production services to venues.
Their business model is actually based on serving the needs of the church community.
Coyne told Neural:
But the margins werent so great.
He still had to travel from venue to venue.
So he came up with this idea to find a way to control things remotely.
The way LiveControl works is actually pretty cool.
This isnt a solution for, say, your kids birthday party in your back yard.
And its not something youd use to make a big-budget Hollywood film.
Its more for like a small theater, a church, or some other venue with a recurring event.
According to Coyne:
About half of our clients set the equipment up themselves.
The other half … they hire a professional.
After that, the venue just has to give LiveControl 24-hours notice ahead of an event.
So LiveControl is an AI startup, but its also a service that matches clients with producers.
The way Coyne describes it, the system is mostly software-based.
Because its software-based, it can be used with just about any PTZ camera.
LiveControl uses AI to augment its in-house-trained producers; the machine doesnt actually make any decisions.
Theres really no substitute for human creativity when it comes to putting on an event or presenting a production.
Unfortunately, a traditional multi-camera film crew would likely cost thousands of dollars per event.
LiveControls services start at under $200 a production.
you’ve got the option to find out moreon LiveControls website.
