Or what if you need a PhD to actually understand the technology behind your solution?
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Being the platform behind great inventions
Enterprises are continuously evolving how their products are made.
So that means theyre going into the lab and doing thousands and thousands of experiments.
It can take up to six years to develop just one material.
If you think about batteries, they rely on materials.
If youre thinking about how you could recycle some product, it relies on materials.
All the building materials that capture CO2 from the atmosphere rely on finding better materials.
So materials are the key and core driver of all innovation out there and all environmental impact.
She shared her tips for capturing audiences and impressing judges on stage.
4 tips for pitching a complex product (and winning)
1.
Put it into context
Consider: Whats the impact of the challenge or problem youre facing?
Can you put it into context by comparing it to something everyone can relate to?
Bachus suggests narrowing your focus down to three important factors your audience will remember.
And dont go too deep into the technology, but do use keywords.
For example, if your solution leverages AI, mention that because its a hot technology right now.
Theyre particularly interested inhiring some great salespeoplewho can pitch their platform to new customers.
Think youre ready to compete at TNW 2025s Pitch Battle?Sign up hereto secure your spot!
