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For this reason, businesses are also turning to open-source options likeOpen Street Map(OSM).
The issue though is this comes with less coverage and lacks standardization.
And that provides a significant opportunity for everyone to collaborate.
The TomTom Maps Platform makes Open Street Map enterprise ready commercial grade.
How does the map work?
According to the company, this data will then be ingested, validated, and standardized.
The employment of AI and machine learning will also deliver faster update cycles, and higher accuracy and detail.
What does this mean for TomTom?
Most importantly, it has the potential to increase competitiveness.
This is how we beat Google and the competition.
With the sensor data and unique algorithms for specialized use cases, mapping can no longer be done alone.
But even Google cant go against the collective resources of the world.
Story byIoanna Lykiardopoulou
Ioanna is a writer at TNW.
With a background in the humanities, she has a soft spot for social impact-enabling technologies.
