I came into the office completely drained after a difficult meeting.
But when I looked up I stopped awestruck: someone had hung a painting on the wall.
Suddenly the boring hallway had been turned into aroomwith personality and mood.
My business partner had decided to hang up an abstract painting by modern Ukrainian artist Anton Popernyak he owned.
So heres how we came up with this idea and what results we got from it.
Hopefully, it inspires you to do the same!
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Five months later, our 350-person office space had turned into a modern art gallery.
Now what did our team think?
But in the end, what we got was so much more.
While theaverage ratefor companies in general is 15 percent, for customer service centers it can reach30-45 percent.
Just last year, during the challenging 2020, we hired 658 people.
Most of our candidates come from job searching sites or are referred by current team members.
To them, our company seemed interesting and innovative and stood out among other offers.
Thats why I consider resources put in the office a long-term investment into our recruiting efforts.
It helped us reach a new audience outside our traditional channels and cement a reputation as a responsible employer.
A lot of factors contributed to getting us there.
Team members shared photos of the office on social media and brought their relatives to our corporate Family Days.
I also found employees were also more willing to promote the company among their friends.
All of this combined increased interest among potential candidates and, subsequently,clients.
Before signing a contract, clients sometimes go on a tour checking out different service providers.
Before COVID-19, we hosted on average four client visits per month.
Having a unique office makes a memorable impression and lets us stand out among the competitors.
The contact center industry is stereotypically perceived as a toxic work environment with gray open-space and no air conditioning.
Of course, we cant credit all the above-mentioned achievements solely to art in the office.
Story byDaria Leshchenko
Daria is CEO of Support-as-a-Service company, focused on the tech industry.
She also co-founded data annotating companyLabel Your Data.
