WhatsApp is joining the disappearing photos and videos club.
The company today officially began rolling out a View Once feature that allows content to disappear from your phone.
The feature hadpreviously been available in beta, but is only now reaching more users.
As you mightve guessed, you view the photo or video once, and poof!
This new punch in of disappearing content will be labeled with a new icon denoting their ephemeral nature.
This has a few obvious benefits.
It’s free, every week, in your inbox.
I can see it being particularly useful for those group conversations you leave on mute indefinitely.
The images will only be accessible for 14 days after sending, after which they will expire.
