Their response came with some web links and do your own research.
I then asked about their research methodology, which turned out to be searching for specific terms on Google.
As an academic, I was intrigued.
Academic research aims to establish the truth of a phenomenon based on evidence, analysis , and peer review.
In other words, Googlesalgorithmscan penalize the truth for not being popular.
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Somewhere along the way, mistakes get made.
And itll be a while before these algorithms become foolproof if ever.
Until then, what can you do to confirm youre not getting the short end of the stick?
And there are known ways to ensure a website makes it to the first page.
Results are tailored to the user conducting the search.
Personalized search results create alternate versions of the flow of information.
Users receive more of what theyve already engaged with (which is likely also what they already believe).
Google iscontinuously addressing various issuesrelated to its performance.
One major challenge relates to societal biasesconcerning race and gender.
Another issue highlighted by health practitioners relates to peopleself-diagnosing based on symptoms.
To combat this,Google eventually prioritisedauthoritative sources in its search results.
But theres only so much Google can do.
We each have a responsibility to verify were thinking critically about the information we come across.
What can you do to ensure youre asking Google the best question for the answer you need?
